Billboards once ruled the advertising world, but things have changed. For Melbourne tradies and small business owners, vehicle wraps are now the go-to choice for brand visibility. And it's easy to see why.
At Drive Creative, we help businesses wrap their vans, utes, and fleets in bold, professional signage that performs better than many static ads. Let’s break down why wraps are winning in the world of business signage.
Billboard vs Van Wrap: What's the Difference?
A billboard is a large, fixed sign placed alongside roads or buildings. It relies on people passing that one location to see it.
A van wrap turns your work vehicle into a moving advertisement. Whether you're stuck in traffic, parked on-site, or driving to a job, your brand is seen by real people in real time.
Feature |
Billboard |
Vehicle Wrap |
|
Cost |
High ongoing fees |
One-time cost |
|
Visibility |
One fixed location |
Everywhere you go |
|
Audience |
General traffic flow |
Targeted local exposure |
|
Lifespan |
2 to 4 weeks |
3 to 5 years |
|
Ownership |
Rented space |
Owned asset |
Mobile Advertising Works While You Work
Your van is already driving through job sites, shopping strips, and neighbourhoods. With a quality wrap, it becomes a lead magnet on wheels.
Instead of paying monthly billboard rent, you make a one-time investment that delivers visibility every day for years.
Tradies love it because it works while you're working. No extra effort. No extra time.
If you're after more visibility without the billboard price tag, get in touch with Drive Creative and start wrapping smarter.
Tradie Wraps in Carrum
Carrum is a high-traffic suburb with a mix of new developments, renovations, and growing businesses. It’s ideal for tradies who want their name out there.
If you're a plumber, electrician, painter, or landscaper, a wrap makes sure your van is noticed while you're on the job. Local residents often say, “I saw your van parked nearby” before they even call.
That kind of recall is hard to get with a billboard.
Wraps Get More Value in Patterson Lakes
Patterson Lakes is another perfect zone for mobile branding. The area is spread out, and people drive more. That makes a wrapped van more effective than a billboard stuck on one wall near the highway.
Parking your van near shopping centres or local cafes here can give you more exposure in one day than a static ad gets all week.
Billboard Costs Add Up Fast
Let’s talk numbers. A traditional billboard in Melbourne can cost anywhere from $1,500 to $10,000 per month, depending on the location.
Now compare that to a one-time wrap investment starting around $2,500. That wrap lasts for 3 to 5 years, without a single renewal fee.
Over time, wraps become the smarter and more cost-effective option.
Why Melbourne Tradies Trust Drive Creative
We’ve wrapped vehicles for big brands like BMW, as well as tradies running solo or managing small crews. Here's what you get with us:
- Designs that grab attention fast
- Premium vinyl and long-lasting materials
- Clear pricing and professional installation
-
A local team based right here in Braeside
We’re tradie-friendly and deadline-driven, so you can get your van wrapped and back on the road with no downtime.
Free 500 Business Cards With Every Wrap
Every vehicle wrap comes with 500 free business cards. Use them to boost referrals while your van does the heavy lifting on the road.
Make the Smart Move: Wrap, Don't Rent
From Braeside to Carrum, from Patterson Lakes to Melbourne CBD, vehicle wraps are giving tradies better exposure without the high costs of static advertising.
Get in touch with Drive Creative and turn your vehicle into your best-performing marketing tool.
